Monday 16 January 2012

UK SEO Companies Outsourcing SEO to Offshore

There are many SEO Companies in UK, outsourcing SEO Services to Pakistan, due to low cost and more work . As Pakistan is low pay SEO professionals are available due to lack of Jobs in Pakistan so many of freelancers are working for these companies as offshore employee or part time employee for SEO UK Search engine optimization in London is very much expensive and then they have to pay taxes and all other expenditure. SEO Services Pakistan currently have joint venture with SEO Services UK for all kind of off page activities .

Friday 29 April 2011

How does Google rank your web pages?

Google explains the ranking algorithm on their company pages:
"Traditional search engines rely heavily on how often a word appears on a web page. Google uses PageRank™ to examine the entire link structure of the web and determine which pages are most important.It then conducts hypertext-matching analysis to determine which pages are relevant to the specific search being conducted. By combining overall importance and query-specific relevance, Google is able to put the most relevant and reliable results first."

As mentioned in the quote, Google uses PageRank (which is a mathematical formula and not the same as the green bar in the Google toolbar) and hypertext-matching analysis to rank your web pages. see what does SEO Company Pakistan do for this, They bring your website in top ranking in google search results which lead you more customer and more business. 

Why do you have to optimize your web pages


Some people think that it is enough to submit a website to as many search engines as possible to get high rankings. Unfortunately, that is not the case. If you do not optimize your web pages, then you won't get high search engine rankings.

1. Not all websites can have high rankings
There are billions of web pages on the Internet. It's obvious that not all of them can be listed in the top 10 results on search engines. Search engines only list web pages that they find relevant to a special keyword. You must make sure that your website is such a site. If search engines cannot find out that your website is about fishing equipment, they cannot give your website high rankings for that keyword. The process of changing your web pages so that search engines find them relevant is called search engine optimization (SEO).

2. Your website must appear in the top 10 results
75% of searchers never look further than page one (Source: Georgia Institute of Technology). Most search engines display ten results on the first page; and very few searchers click the links to look at the second page.
Usability expert Jakob Nielsen points out: "Users almost never look beyond the second page of search results." Danny Sullivan, ClickZ Search Engine Marketing Columnist, puts it out this way: "Being listed 11 or beyond means that many people may miss your website." For that reason, search engine optimization is crucial if you want to be successful with your website. SEO Pakistan makes search engine optimization as easy as possible.